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 Veronica V. Sopher
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 Veronica V. Sopher
About
Work With Me
Blog
Speaking
Contact
Podcast
Free Resources
About
Work With Me
Blog
Speaking
Contact
Podcast
Free Resources
The Importance of Communication in Diverse K-12 Populations
Veronica Sopher 2/9/23 Veronica Sopher 2/9/23

The Importance of Communication in Diverse K-12 Populations

I want to share with you my experience as a fourth-generation Mexican American who has spent the last 25 years leveraging school communications to ensure every child has a fighting chance at reaching their full potential.

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@VERONICAVSOPHER

I have been carrying this moment with me since our last training.

We were about halfway through the day when one of the participants, a woman who had spent her entire career in school districts, went quiet in a way that was different from everyone e
Let me tell you what the room looks like at the start of one of our trainings.

Some people are excited. A lot of people are skeptical. A few are already mentally checking out because they have been to PD before and it has never once felt worth their
Most districts I talk with aren't ignoring ADA digital accessibility, they're overwhelmed by it.

They have thousands of PDFs; their documents are scattered across departments; and their staff are already stretched. Plus, there is no clear starting p
I was in a meeting with a cabinet team recently, going through enrollment data slide by slide.

Test scores: up. 
Graduation rates: strong. 
New programs: impressive. 
Community events: consistent.

Enrollment was still declining.

And one of the cab
Here's what I keep hearing from district leaders:

"We know we need to deal with ADA digital accessibility. We just don't know where to start."

That's exactly the conversation I'm having on June 15. 

This is not a compliance lecture, nor
I want you to think about what your front office looked like today.
 
Not in a critical way, but with curiosity.
 
Here is what I know after years of working inside and alongside school districts: the people on your front line are some of the most de

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